Rome to Beijing
10 May 2005, Shanghai, China
SportsCn launched the official Chinese language web site for AS Roma.
The deal was negotiated by FMMI and will see the Italian side
join PSV Eindhoven in the SportsCn portfolio.
"FMMI have given AS Roma new awareness of the Chinese market,
setting up partnership opportunities and generating significant new
revenues for us." said Andrea Caloro, AS Roma Marketing
Director.