Haymarket deal completed in China
22 April 2010, Beijing, China
Titan Sports Media have agreed a deal in China with UK publishing group Haymarket to publish Champions magazine - the official magazine of the UEFA Champions League.
The deal, facilitated by FMMI, will see Champions
published bi-monthly for an initial period of one season with a
FMMI's Dan Fletcher commented, "The Champions League is hugely
popular in China and UEFA and Haymarket are very keen to get
Champions to the Chinese fans".
Edward Marr, Head of Licensing Development (Asia) at Haymarket
Media Group said, "We thank FMMI for facilitating the
deal to bring Champions magazine to a mainland Chinese
audience. FMMI's contacts in the Chinese sports media and
specifically Titan Media were instrumental in helping launch the